EcomTrackr vs. Spreadsheets

 EcomTrackrSpreadsheets
Reconciliation time per CSVSeconds — auto-matched by barcodeHours of manual VLOOKUP and cross-checking
Error rateNear zero — every write goes through validated business logicHigh — formulas break silently, rows get overwritten
Return trackingFour-state tracking with 7-day missing-return auto-flagOne "Returned" column, no physical-receipt distinction
Profit visibilityLive per-product P&L including ad spend and overheadManually recalculated, usually out of date within a week

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